SEMA Vehicle Wrap News from Las Vegas SEMA is the world’s largest automotive specialty-equipment trade show. The automotive industry comes to SEMA to see new trends and the most tricked-out cars on earth. Various initiatives in the vehicle wrap were announced...
Vehicle Wraps we spot on the Road We will continue to look for those unique vehicle and car wraps that we spot on our daily commute. Please help us and if you see a unique or great wrap or a unique car, truck or van with a great wrap, take a pic and send it us at...
Vinyl Wrap instead of Paint A brand-new Porsche Cayman is being turned from classic silver to bright green with a matte black hood . Just steps away, a 1972 Chevy Impala convertible is being covered in mirror-like chrome. There’s no paint involved, the cars are being...
Is this what is called a road wrap or should we say a road rash wrap. Sure to scare the living daylights out of some drivers and questionable if it is “safe”, but unique? YES!
The good news is that whatever kind of vehicle you wrap, it’s going to stand out. Period. Whether you’re in a Honda Civic or a custom Lotus, if it’s wrapped, you’ll definitely get extra attention. The best vehicle for you will depend on the needs of your individual...
To maintain the appearance and increase the longevity of your wrap, the following is recommended: Regular hand washing, avoiding abrasive chemicals with strong solvents Avoid brushes, as they can dull the finish of the laminate and can cause scratching Rinse off any...
A custom car wrap just for fun? Well, yes, that is possible but there are definitely some other advantages to consider as well. First of all, it’s a hell of a lot cheaper than a custom paint job. The cost of a full wrap of the entire vehicle including bumpers is...
Good Design is Key! This ad for AST (Advanced Security Technologies) on a windowed van can be easily seen from a distance and it looks classy and interesting from the street. A great combination of good design and creative positioning. Another example from is from...
Get This: Consider these statistics compiled by the Outdoor Advertising Association of America: More than 95% of Americans are reached by media targeting vehicle drivers and passengers. One vehicle wrap can generate between 30,000 – 70,000 impressions daily. Fleet...
This is a great example of the power of vehicle wrap advertising. This driving Zoo billboard is one of the most creative and eye catching advertisements you’ll see anywhere, and graces thousands of eyes daily. We’re excited to see what kind of cool...
3M™ Study on the Effectiveness of Vehicle Wraps There is an industry norm to estimate fleet advertising impressions by calculating the number of miles driven per vehicle per day by the type of road. Imagine adding demographics as a dimension. What do you get? Vastly...
We recently came across an article that discussed an interesting twist on a commercial car wrap program. A rental car agency in Atlanta has teamed up with an advertising firm to offer wrapped vehicles as a discount option for budget conscious travelers. One traveler...